Terms and Conditions
Find answers to common questions about FortifyGold digital gold investment
Please read the following Terms and Conditions carefully before registering on, accessing, or using the website http://fortifygold.com/ (“Website”), the Fortify Gold mobile application (“App”), or any other digital platform operated by Fortify Gold (collectively referred to as the “Platform”).
The Platform is owned and operated by Hyper Mart (“Fortify Gold”, “Company”, “we”, “us”, or “our”).
These Terms and Conditions govern your access to and use of the Platform and constitute a legally binding agreement between you (“User”, “Member”, “Registered Member”, or “Customer”) and Fortify Gold.
“Product/Bullion” refers to gold or silver in the form of bars, coins, jewellery, or any other format that may be introduced on the Platform from time to time.
By accessing, browsing, registering on, or otherwise using the Platform, you acknowledge that you have read, understood, and agreed to be bound by these Terms and Conditions of Access and Use (“Terms”).
If you do not agree to these Terms, you must immediately discontinue the use of the Platform.
In addition to these Terms, certain services or products available on the Platform may be governed by additional guidelines, rules, or agreements (“Specific Terms”). In the event of any conflict between these Terms and the Specific Terms, the Specific Terms shall prevail for the respective service or product.
Fortify Gold reserves the right to revise or update these Terms at any time without prior notice. Continued use of the Platform following such updates constitutes your acceptance of the revised Terms.
You may accept these Terms by:
You acknowledge that the disclaimers and limitations of liability outlined in these Terms represent a fair and reasonable allocation of risk between you and Fortify Gold.
You agree that these disclaimers and limitations shall apply to the fullest extent permitted by applicable law.
You further agree that any claim or cause of action arising out of or relating to the use of the Platform or these Terms must be filed within one (1) year from the date the cause of action arises. Any claim filed after this period shall be permanently barred.
The Platform facilitates the purchase and sale of gold and silver bullion between Fortify Gold and its Registered Members.
Registered Members may use the Platform to:
All bullion prices displayed on the Platform are quoted in Indian Rupees (INR) and are exclusive of Goods and Services Tax (GST) and any other applicable taxes, unless otherwise stated.
Fortify Gold shall issue electronic invoices (e-invoices) for all bullion transactions conducted on the Platform.
Registered Members may either:
All content available on the Platform, including but not limited to:
is the property of Fortify Gold or its licensors and is protected under applicable copyright, trademark, and intellectual property laws.
No content from the Platform may be copied, reproduced, republished, uploaded, posted, transmitted, or distributed for commercial purposes without prior written consent from Fortify Gold.
All trademarks, service marks, and trade names displayed on the Platform are the property of Fortify Gold or their respective owners. Unauthorised use of these marks is strictly prohibited.
The Platform and all information, materials, products, and services made available through it are provided by Fortify Gold on an “as is” and “as available” basis unless otherwise specified in writing.
Fortify Gold makes no representations or warranties, express or implied, regarding:
To the fullest extent permitted by applicable law, Fortify Gold disclaims all warranties, including but not limited to:
Fortify Gold does not warrant that:
Fortify Gold shall not be liable for any damages arising from the use of the Platform, including but not limited to direct, indirect, incidental, punitive, or consequential damages, unless explicitly stated otherwise in writing.
Fortify Gold shall not be liable for unauthorised use of credit cards, debit cards, UPI, or any other payment instruments used to conduct transactions on the Platform. The Company shall have no liability toward the legitimate holder of such payment instruments or any financial institution in relation to fraudulent use by third parties.
Any dispute or claim arising from your use of the Platform or transactions conducted through it shall first be resolved through arbitration.
The arbitration process shall be governed by the Arbitration and Conciliation Act, 1996 (including any amendments thereto).
To initiate arbitration, the claimant must submit a written request describing the nature of the dispute to the Company’s official contact address available on the Platform.
By accessing or using the Platform, and/or by engaging with any services offered by Fortify Gold, you expressly authorise Nova Hyper Mart Technologies LLP and its authorised partners to communicate with you through various electronic channels.
Such communication may occur through:
These communications may include:
Your consent to receive such communications shall remain valid even if your contact details are registered under the National Do Not Call Registry (NDNC) or any similar regulatory framework.
Additionally, your consent may be logged and shared with third-party platform providers (such as communication service providers) for audit, compliance, or dispute resolution purposes, particularly in cases involving account restrictions or regulatory inquiries.
You are responsible for procuring and maintaining all devices, software, and communication infrastructure necessary to access and use the Platform.
All costs associated with such equipment, including internet connectivity, telecommunications charges, and applicable taxes, shall be borne solely by you.
Fortify Gold shall not be responsible for any issues arising from the operation, configuration, or compatibility of user devices.
If you choose to conduct financial transactions through the Platform, you may be required to provide payment details and financial information.
You agree that:
You further acknowledge that you are solely responsible for complying with all applicable tax obligations, including reporting any income or gains generated through transactions conducted on the Platform.
Unless otherwise specified, you acknowledge that:
These Terms shall be governed and interpreted in accordance with the laws of the Republic of India.
This Agreement shall be deemed to have been executed in India, and any disputes arising from these Terms shall be subject to the exclusive jurisdiction of the courts located in New Delhi, India.
You agree to indemnify, defend, and hold harmless Nova Hyper Mart Technologies LLP, its directors, officers, employees, affiliates, and partners from and against any claims, liabilities, damages, losses, or expenses (including legal fees) arising from:
You acknowledge that you have carefully read and fully understood these Terms and Conditions.
You further acknowledge that:
Fortify Gold may, at its discretion, offer referral programs or promotional opportunities that may differ from the provisions stated in these Terms.
Fortify Gold is committed to protecting your privacy and safeguarding your personal information.
Personal information may include, but is not limited to:
This information may be collected when you:
Your personal information may be used to:
Fortify Gold may also require additional information and documentation to comply with Know Your Customer (KYC) and other regulatory requirements.
Personal information may be disclosed when required:
The Platform may also allow certain features that enable users to communicate with one another. Any personal information disclosed through such features is done at your own risk, and Fortify Gold shall not be responsible for misuse of such information by third parties.
By using the Platform and providing your contact details, you authorise Fortify Gold to contact you . This authorization shall remain valid .
The Customer expressly authorises Fortify Gold to access, utilize, process, and rely upon the Customer’s Know Your Customer (“KYC”) information .
Such authorization shall remain valid for all current and future transactions conducted by the Customer on the Platform, and Fortify Gold shall not be required to obtain separate or additional information.
Fortify Gold endeavors to ensure that all descriptions of products and services made available through the Platform are accurate and up to date. However, Fortify Gold does not guarantee that product descriptions, service specifications, pricing details, or any other content on the Platform are entirely accurate, complete, reliable, current, or free from typographical or technical errors.
In the event that a product supplied by Fortify Gold materially differs from the description provided on the Platform, the Customer’s sole remedy shall be to return the product in unused condition for replacement in accordance with Fortify Gold’s applicable replacement policy.
Images, photographs, and visual impressions displayed on the Platform are intended solely for illustrative and reference purposes. These representations may not be to scale and may differ from the actual product in terms of size, color, finish, luster, or weight. Minor variations, including deviations of up to 100 milligrams in weight or minor visual differences, shall not be considered defects.
A product shall only be deemed defective where it contains a genuine material or manufacturing defect. Minor differences between displayed representations and the delivered product shall not constitute grounds for claims or liability against Fortify Gold.
Users may submit reviews, comments, photographs, suggestions, ideas, questions, and other content on the Platform, provided such content does not violate any applicable laws or infringe upon the rights of others.
Users must ensure that any submitted content does not contain material that is illegal, obscene, threatening, defamatory, invasive of privacy, infringing upon intellectual property rights, harmful to third parties, or otherwise objectionable. Content must also not contain viruses, malware, political propaganda, unsolicited commercial communications, chain messages, or any form of spam.
Users are prohibited from:
Although Fortify Gold does not routinely review all user-generated content, Fortify Gold reserves the right, at its sole discretion and without obligation, to monitor, remove, edit, or restrict any content submitted on the Platform.
By submitting content to the Platform, the User grants Fortify Gold a worldwide, non-exclusive, royalty-free, perpetual, irrevocable, and fully sublicensable license to use, reproduce, modify, adapt, publish, translate, distribute, and display such content across any media or communication channel.
Users further grant Fortify Gold the right to use the name associated with the submitted content where deemed appropriate.
The User represents and warrants that:
The User agrees to indemnify Fortify Gold against any claims arising from the content submitted by the User. Fortify Gold assumes no liability for content posted by Users or third parties.
Users are encouraged to review all policies and guidelines published on the Platform, which form an integral part of these Terms and Conditions.
Fortify Gold reserves the right to modify, update, revise, or discontinue any part of the Platform, its services, policies, or these Terms and Conditions at any time and without prior notice.
If any provision of these Terms and Conditions is deemed invalid, unlawful, or unenforceable by a competent authority, such provision shall be considered severable and shall be modified or interpreted to reflect the original intent of the parties as closely as possible. The remaining provisions shall continue to remain valid and enforceable.
Although the Platform may be accessible globally via the internet, the products and services described on the Platform may not be available to all persons or in all jurisdictions.
Fortify Gold reserves the right, at its sole discretion, to restrict or limit the availability of any product or service to any individual, geographic location, or jurisdiction, and to impose limits on the quantities of products or services offered.
Any offer made on the Platform shall be considered void where prohibited by applicable law.
If a User creates an account on the Platform, the User is responsible for maintaining the confidentiality of their account credentials, including usernames, passwords, and any associated security information.
The User agrees to accept full responsibility for all activities conducted through their account, whether authorised or unauthorised.
Fortify Gold does not knowingly offer products or services to individuals under the age of eighteen (18) years. Fortify Gold reserves the right to:
at its sole discretion.
Access to and use of the Platform is limited to individuals who:
At present, non-resident Indians (NRIs) and foreign nationals are not permitted to use or participate in services provided through the Platform.
In order to access certain services on the Platform, Users may be required to create an account and provide accurate personal information.
The User agrees to:
Users may be required to complete additional documentation as part of the account opening process and provide legally required identity verification or financial documentation.
The User expressly authorises Fortify Gold to obtain credit reports or other information related to the User’s financial standing and business conduct where required for regulatory or compliance purposes.
Users may create an account by submitting their mobile number and verifying it through a one-time password (OTP) sent to their registered mobile device.
Certain limited portions of the Platform may be accessible without full registration. In such cases, identification may occur through alternative authentication methods deemed appropriate by Fortify Gold.
Users warrant that all information provided through such identification mechanisms is accurate and truthful.
If Fortify Gold determines that the information provided by a User is false, inaccurate, outdated, incomplete, or misleading, or if Fortify Gold reasonably suspects such inaccuracies, Fortify Gold reserves the right to suspend or terminate the User’s account and deny access to the Platform or its services without incurring liability.
Upon successful registration, the Platform will generate a unique customer identification number associated with the User’s account.
The User is solely responsible for maintaining the confidentiality and security of their account credentials and for all activities conducted under the account.
The User agrees to:
Fortify Gold reserves the right to discontinue any service, program, or feature of the Platform, either partially or entirely, with or without prior notice.
Fortify Gold may terminate or suspend a User’s account at its sole discretion if it determines that the User has:
Upon termination of an account, Fortify Gold may deactivate or delete the account and associated records without prior notice.
In the event of termination, Fortify Gold may, upon request by the User, liquidate any fractional holdings maintained within the account and return the net proceeds to the User.
Fortify Gold shall not be responsible for any losses, depreciation, or changes in bullion value that may occur during such liquidation.
Fortify Gold reserves the right to suspend or restrict a Customer’s account if suspicious, fraudulent, or unlawful activity is detected.
Where Fortify Gold reasonably believes that a Customer is involved in unlawful activity or misuse of the Platform, Fortify Gold may take appropriate action including:
Fortify Gold shall not be liable for any losses arising from technical failures, platform disruptions, or events beyond its control.
Customers must notify Fortify Gold of any discrepancies in their account records within five (5) business days of the relevant transaction. Failure to provide such notice shall be deemed acceptance of the recorded transactions as accurate.
All electronic and documentary records maintained by Fortify Gold shall be considered conclusive evidence of the transactions and instructions executed through the Platform.
From time to time, Fortify Gold may publish informational material on the Platform, including research reports, educational content, commentary, videos, articles, or infographics relating to bullion markets or related financial topics.
Such information is provided strictly for general informational and educational purposes and shall not be construed as financial, investment, tax, or legal advice.
Users must not rely on any such material for making investment decisions. All investment decisions undertaken by the User are made solely at the User’s own discretion and risk.
The User acknowledges that Fortify Gold, its directors, officers, employees, agents, affiliates, and partners shall bear no liability whatsoever in connection with any investment decisions or transactions undertaken by the User through the Platform.
All operations conducted through the Platform are performed through automated digital systems accessible via the internet.
Registered Members may access the Platform using compatible internet-enabled devices. Access to the Platform shall require authentication through the User’s registered mobile number or other authentication mechanisms prescribed by Fortify Gold.
Users are granted a limited, non-exclusive, non-transferable license to access and use the Platform solely for legitimate personal use and for the purpose of conducting transactions permitted under these Terms.
Users shall not acquire any ownership rights, intellectual property rights, or proprietary interests in the Platform, its software, infrastructure, or content.
The User agrees not to:
Fortify Gold reserves the right to impose usage restrictions, access limitations, or system changes as necessary.
Fortify Gold may temporarily suspend or cease bullion trading activities on the Platform for any duration deemed necessary to protect market integrity, maintain system stability, or safeguard the interests of Users.
Any orders placed in violation of such suspension or operational restrictions may be automatically rejected.
All transactions conducted by Users shall be recorded in Fortify Gold’s back-office systems on a real-time basis, and Users shall have access to transaction reports through their Platform account.
Fortify Gold reserves the right to maintain additional transaction records, system logs, and operational data for compliance, audit, or operational purposes.
Fortify Gold may appoint intermediaries, distributors, agents, or partners to assist in the distribution and facilitation of products and services offered on the Platform.
All official transaction confirmations, communications, and notifications shall be provided directly by Fortify Gold to the User through electronic communication channels including:
Users acknowledge that communications delivered electronically shall be considered legally valid and binding.
Fortify Gold shall not be responsible or liable for any misconduct, negligence, fraud, or wrongful acts committed independently by such intermediaries or their personnel.
However, Users must promptly notify Fortify Gold if any such incident occurs.
Activities undertaken by intermediaries shall not be deemed to constitute actions of Fortify Gold unless explicitly authorised.
A Force Majeure Event refers to any event or circumstance beyond the reasonable control of Fortify Gold or its service providers that prevents or delays the fulfillment of obligations under these Terms.
Force Majeure Events include, but are not limited to:
In the event of a Force Majeure Event:
Fortify Gold will make reasonable efforts to notify Users and restore services as soon as possible.
If the Force Majeure Event continues for more than ninety (90) days, Fortify Gold may terminate the affected services and attempt to settle User holdings in accordance with applicable termination provisions.
Users must exercise caution in protecting their sensitive financial information including:
Fortify Gold will never request such confidential information via telephone or unsolicited communication.
Fortify Gold shall not be responsible for losses arising from Users voluntarily or negligently sharing such information with third parties.
Where a fraudulent transaction occurs using a User’s payment instrument, Fortify Gold may provide assistance to the affected individual provided that:
If Fortify Gold detects suspicious activity on a User’s account, Fortify Gold may:
However, Fortify Gold cannot guarantee recovery of funds if the fraudulent User has already:
Fortify Gold facilitates the purchase and sale of gold and silver bullion through the Platform.
All transactions conducted on the Platform are final and irreversible once executed.
Pricing of bullion is dynamically linked to the prevailing spot market price and may change continuously.
Upon successful purchase of bullion:
The bullion stored in such vaults shall remain the legal property of the User, held on their behalf.
Users may choose to sell their holdings back to Fortify Gold at the buy-back price quoted on the Platform at the time of sale.
Fortify Gold reserves the right to determine the buy-back price using market-linked pricing formulas and liquidity considerations.
Displayed bullion prices on the Platform constitute an invitation to offer.
A User’s order to buy or sell bullion constitutes an offer that may be accepted or rejected by Fortify Gold.
While orders are generally executed within seconds, certain orders may be subject to manual review and processing delays.
The User acknowledges that:
Users may perform the following actions on the Platform:
Users may purchase gold or silver in fractional quantities measured up to four decimal places.
Payment must be completed through the approved payment gateway or supported payment method at the time of purchase.
Once the order is executed, the purchased bullion will be credited to the User’s account and stored in the designated vault.
Users may store purchased bullion in the custodian vault facility managed on behalf of Fortify Gold.
Users may sell their stored bullion holdings back to Fortify Gold at the quoted market buy-back price.
Upon execution of the sale order:
Due to system limitations and rounding conventions, minor differences may arise between calculated and displayed transaction values.
Users acknowledge that price calculations, bullion weights, and final settlement amounts may be subject to rounding adjustments.
Fortify Gold does not charge brokerage fees for transactions conducted through the Platform.
However, Users remain responsible for all applicable taxes, duties, or statutory levies arising from their transactions.
An electronic tax invoice will be issued for each purchase transaction.
Fortify Gold will provide free storage of purchased bullion for a period of five (5) years, unless otherwise specified.
After expiry of the free storage period, Fortify Gold may charge storage fees as disclosed on the Platform.
If such charges remain unpaid, Fortify Gold may sell a portion of the stored bullion necessary to recover the outstanding storage fees.
Fortify Gold may appoint agents or commission agents to facilitate operational functions including settlement and delivery coordination.
Such agents may represent Users for limited operational purposes, including payment processing or delivery arrangements.
The User agrees to ratify such appointments where required and indemnify the appointed agents against liabilities incurred while acting in such capacity.
Digital bullion holdings and advance balances in a User’s account are generally non-transferable.
However, in the event of the death or legal incapacity of the User, Fortify Gold may transfer the assets to the User’s legal heirs following appropriate verification and due diligence.
Such succession claims must be made within seven hundred and thirty (730) days from the date of formal notification to Fortify Gold.
Occasionally, information displayed on the Platform may contain inaccuracies due to technical or system errors.
Fortify Gold reserves the right to correct any such errors and shall not be obligated to honor transactions based on clearly erroneous pricing or information.
By using the Platform, Users consent to Fortify Gold collecting, processing, and storing their personal data in accordance with applicable laws and Fortify Gold’s Privacy Policy.
Fortify Gold may share User data with:
Data sharing shall occur strictly on a need-to-know basis for operational, regulatory, and compliance purposes.
Fortify Gold may also store or process data on cloud servers located outside India where permitted by law.
Aggregated or anonymized data may be used by Fortify Gold for research, analytics, product development, and industry reporting.
Policy on Return, Cancellation, Warranty/Guarantee of Products
Name, Contact, Email of Grievance Officer